Manas Kumar, Thinking out Loud

my thoughts & visions for technology

Posts Tagged ‘Social

Social Media for businesses: top 10 tips

with one comment

Social media, as I have mentioned in many of my previous posts, is no longer something reserved for the teen space. Over the past 18 months, social media has grown into a phenomenon that will either have a positive or negetive impact on your business (depending on how you use it).

To understand social media, you need to first understand the transition of the world wide web. You have probably heard the term “Web 2.0” – well in reality does it mean that the internet is in it’s second version? Not quite.

It’s more like the internet has moved onto it’s next level of influence.

You see, all this while the internet has been known to be the information super-highway. You type in a question in Google and out comes the answer. Very two dimensional, very mechanical not to mention how it can be manipulated for personal gain.

Enter Web 2.0 – Now you type a question, when you find the answer, you share it with your friends – your social community. The more answers are shared, the more powerful the community. Web 2.0 has not just given birth to a new era in social interaction, but it has also opened opportunities for taking the web to one level further. Read the rest of this entry »

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